Strength in Numbers.

Developing public relations or joint marketing partnerships with a leading company, respected university or association can boost credibility, raise visibility and support business goals.

We have extensive expertise in creating mutually beneficial joint business-to-business marketing and consumer awareness campaigns.

We can help you by:

  • Defining potential partners and value, initiating meetings to determine common interests and receptivity
  • Creating consensus on goals, establishing processes and helping to leverage resources
  • Creating jointly branded materials and campaigns
  • Developing and coordinating co-op marketing and PR programs
  • Negotiating roles and responsibilities, expectations, performance goals, and contracts and licensing agreements